Home > Working in the Motion graphics industry part 9

Luisa Winters

Instructor and consultant for Adobe products

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Working in the Motion graphics industry part 9

Identify general design principles and guidelines for motion graphics including space, line, shape, form, color, texture, and more.

This summary is AI generated

Learning Outcomes:

  • Identify key design principles for motion graphics.
  • Understand the importance of visual elements in design.

Level: Intermediate

Skills you'll gain:

After Effects, Design, Motion Graphics, Visual Communication

Key Insights

  • Space is crucial for object separation in design.
  • Shapes communicate ideas visually and are fundamental.
  • Texture affects the visual tone of a design.
  • Focal points guide viewer's attention effectively.
  • Unity and harmony create a cohesive visual experience.
  • Variety adds interest and prevents monotony in design.
  • Balance refers to the visual weight of elements.
  • Alignment organizes items in relation to borders.
  • Proximity enhances the effectiveness of visual communication.
  • Repetition emphasizes key elements and creates unity.

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