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Luisa Winters

Instructor and consultant for Adobe products

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Working in the video industry

Learn key video concepts essential for the Adobe Certified Professional exam. Understand the fundamentals necessary for Adobe Premiere Pro expertise.

This summary is AI generated

Learning Outcomes:

  • Identify key video industry terms
  • Understand client communication strategies
  • Apply basic editorial principles

Level: Intermediate

Skills you'll gain:

Premiere Pro, Video Editing, Communication, Storyboarding

Key Insights

  • Recognize the importance of target audience in video production.
  • Understand the role of codecs in video file management.
  • Learn about accessibility considerations for video content.
  • Familiarize with pre-production and post-production processes.
  • Communicate effectively using industry-standard terminology.
  • Implement continuity principles in video editing.
  • Utilize storyboards for project planning and visualization.
  • Acknowledge the significance of copyright and permissions.
  • Apply composition techniques like the rule of thirds.
  • Differentiate between various editing techniques such as J cuts and jump cuts.